We’re not sure about the description of Jay-Z’s autobiography as an “epic moment in pop culture” but we are sure that this is an impressive and creative integrated campaign that’s done wonders for both Bing and the man himself. Nice one.

A recent article in London newspaper Metro showcased an interesting Twitter project, The Twitter Map, which maps cities based on the levels of tweets being sent in those locations and uses traditional contour mapping to display the information. The map of London (pictured), shows how ‘areas of the capital are renamed in the map to correspond with their traffic levels, ranging from Soho Mountain and Peckham Crag to Gherkin Point and the Wembley Plains’ (Metro.co.uk).
The Twitter Map has evolved from Tweet-o-Meter, a creation which documents Twitter traffic from different cities around the world, and is a project from UCL’s CASA (Centre for Advanced Spatial Analysis), foremost by Fabian Neuhaus and Steven Gray.
This work maps the online world with the geographic world by collecting data sourced from tweets sent via mobile devices which include the location at the time the messages are sent. It beautifully builds a bridge between these parallels and there’s something special about relating all the information flying around above our heads back to a real person, time and place particularly in a society which is ever more using digital communication.

Firstly, welcome to our brand new site: www.theframeworks.com
Secondly, you may have noticed we now have a Twitter feed that we are displaying top-left in our redesigned site.
Here we’ll be posting thoughts, occurrences and general goings on from our three office locations in London, Sydney and Detroit. You can even look through the past 5 updates. Why not follow us and find out what we get up to while we’re hard at work at www.twitter.com/TheFrameworks
We would also love to know what you think of our new site. Email us at info@theframeworks.com, Twitter us @TheFrameworks or leave a comment here in our blog by clicking the ‘+’ symbol in the large quote marks below.

