The Frameworks

brings brands to life – and life to brands.

Filter to learn more about our philosophy

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Jamie Vigrass
Head of Commercial Operations

Branding and the beautiful game

Jamie urges football clubs to consult their most important stakeholders when making business decisions – their fans – and considers what businesses can learn from the sport.


An impact.

IBM has powered the Wimbledon tennis experience for the last 25 years. We helped celebrate that fact with an exclusive mobile app.

When Toshiba purchased IBM's retail store solutions business it was the beginning of something big.

“Art revolves around creating something that isn't there.”

Kathleen Hanna

Meet Annie

How do you portray a problem like risk? We transformed consulting and audit firm Protiviti’s industry-leading literature.

A shot in the arm for digital content as Mashable and Business Insider gain cash injections.


Can you get under the skin of brands? Can you see the bigger picture? If so, you could fill this exciting new role.

For First Names Group we built a website that brought an appropriate new dimension to the typical “personal profile”.

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Ben Bush
Principal, Content and Strategy

Local pest control taking a break #work @ Shad Thames

Innovation is writ large in a series of branded initiatives for London’s Imperial College.

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Philippa Davies
Creative Content Director

#coffeemorning @macmillancoffee theframeworks #make

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Lucy Coffey
Senior Writer and Editor

On the grid

Lucy’s been helping to cure malaria on her journeys home from work. Intrigued? Read on.

For the newly minted First Names Group, we made a film that truly gave its people the chance to tell their story, in their own words.