Brand experiences for a new age of intelligence.
CREATIVE SINCE 1989
BASED IN NEW YORK, LONDON AND abu dhabi
PARTNERING WITH CLIENTS GLOBALLY
Clarity. Creativity. Commercial focus.
AI is driving a wave of transformation across every industry, and the UAE is ahead of the game. Visionary leadership and rapid innovation have created an environment where ambition moves fast.
We exist for moments like this.
The Frameworks is a global brand and marketing agency that helps future-facing B2B organizations find clarity, creativity and commercial focus in a world that never stands still.
We create distinctive brand experiences that capture imagination in the age of AI. From business strategy to creative execution, we help organizations navigate complexity, unlock clarity and build brands that resonate deeply with people – no matter how technical the challenge.
With our global perspective, technological prowess and creative flair, we’re partnering with some of the most exciting B2B brands in a region that is redefining what’s possible.
We exist for moments like this.
The Frameworks is a global brand and marketing agency that helps future-facing B2B organizations find clarity, creativity and commercial focus in a world that never stands still.
We create distinctive brand experiences that capture imagination in the age of AI. From business strategy to creative execution, we help organizations navigate complexity, unlock clarity and build brands that resonate deeply with people – no matter how technical the challenge.
With our global perspective, technological prowess and creative flair, we’re partnering with some of the most exciting B2B brands in a region that is redefining what’s possible.
We put human impact at the heart of brand experiences.
01
Brand strategy and identity
We combine insights with creativity to deliver brand strategies and big ideas that cut through the noise.
02
Campaign and content strategy
We craft strategies that ensure you reach people with the right content, in the right way, at the right time.
03
Market and audience research and insights
We go deep into your audience’s challenges, influences and aspirations, so you can create authentic connections.
04
Digital development
We create beautiful, engaging digital experiences across platforms and throughout the brand journey.
We partner with innovative brands in the UAE and beyond.
G42
Microsoft
IBM
Adobe
Tata
Core42
Khazna
botim
Inception
Microsoft
IBM
Adobe
Tata
Core42
Khazna
botim
Inception






