We’re in the business of imagination

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Whatever business or marketing challenge you’re facing, we can face it with you.
In today’s dynamic business climate, you need a partner who can think quickly and creatively, turn your own instincts into viable strategic choices, and grasp the new opportunities technology throws up every day.
We’re The Frameworks: specialist B2B marketing agency and proudly employee-owned.
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Our work

For more than 30 years, we’ve combined strategy, creativity and technology as we challenge businesses to not just capitalise on opportunities, but identify new ones. To reinvent the way they face the future – and the way they tell that story to the world.
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Reinventing possibilities for some of the world’s biggest B2B brands.
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Frame of Mind

We’re constantly challenging ourselves – and each other – to think beyond today’s accepted wisdom and define tomorrow’s.
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We’re creating new experiences with AI – but we still need imagination

Don Hoyt Gorman
Business
17
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07
/
25

AI is changing how we create. But generating content at scale can be a challenge. To make G42’s AI vision for The Intelligence Grid a reality, we knew we needed something very human to succeed: imagination.

Forget the lone genius, creativity is a team sport

Charlotte Irwin
Creative
11
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07
/
25

Do you secretly harbour the desire to be your company’s creative genius? As much as you might want to bask in the glory alone, the most powerful – and profitable – business ideas and strategies come from a cross-team effort. And our research has proven it.