Our latest thinking from our Frameworkers

  • Red watercolor brush lettering reading: What can we build out of what has been dismantled

    I am challenging: Sophie

    Meet the challenging people who own The Frameworks. Sophie Meadows ponders the future of creative roles and gets stuck into one job AI could never do: gardening.

    Sophie Meadows, Creative Strategist

  • Green brush-stroke capital letters spelling FUND, AMEN, and TALS stacked on three lines against a white background.

    I am challenging: James

    Meet the challenging people who own The Frameworks. James, our Partner and Senior Manager, explains why we should all focus on what matters in a time of big change, and gets his magnifying glass out for the latest Richard Osman novel.

    James Trowman, Partner and General Manager

  • Black cursive text "Change your Shoes." on a white background with large red and pink watercolor circles.

    I am challenging: Janelle

    Meet the challenging people who own The Frameworks. Janelle, our Senior Writer and Editor, encourages fellow Frameworkers to shake things up with their footwear and B2B brands to get in touch with their musical side.

    Janelle Blasdel, Senior Writer and Editor

  • Handwritten black text on a white background reading life is absurd is life., stacked one word per line.

    I am challenging: Charlotte

    Meet the challenging people who own The Frameworks. Charlotte, our Senior Writer and Editor, dares brands to say less, not more – and reveals why she tries to look out for life's little absurdities.

    Charlotte Irwin, Senior Writer and Editor

  • Handwritten black text on a white background reading live and let's be kind.

    I am challenging: Rose

    Meet the challenging people who own The Frameworks. Rose, our Design Director, challenges herself to get back into drawing and for everyone to find joy in the small things.

    Rose Stewart, Design Director

  • Orange hand-lettered slogan on off-white background reading Work so FAST YOU DONT HAVE TIME TO THINK, surrounded by brush arrows and underlines.

    I am challenging: Ross

    Meet the challenging people who own The Frameworks. Ross, our Design Director, challenges himself to slow down his creative process and the industry to give the next generation a chance.

    Ross Sweetmore, Design Director

  • I am challenging: Myles

    Meet the challenging people who own The Frameworks. Every day, we challenge ideas, expectations, one other – and, most importantly, ourselves. This series unpicks the ideas and motivations our people are getting to grips with right now.

    Myles Walsh, Middleweight Designer

  • Two smiling women standing together indoors in front of a modern staircase. The woman on the left has long blonde hair and wears a cream knit top, while the woman on the right has brown hair and wears a patterned blue blouse.

    Me Now: Daisy Lockheart and Erin Wondra

    “Me now” is our series of women talking to women about being in the creative industries today. Daisy Lockheart, Senior Account Director, and Erin Wondra, Business Director, share what drew them to the creative industries – and the must-have superpower for anyone who works with clients.

    Daisy Lockheart, Business Director

  • Two smiling women pose side by side in front of a flint stone wall, one wearing a black coat and white turtleneck and the other wearing a green coat with glasses on her head.

    Me Now: Sharon Booth and Sheri Brissenden

    “Me now” is our series of women talking to women about being in the creative industries today. Sharon Booth, Finance Partner, and Sheri Brissenden, HR Partner, discuss the creative side of accounting and not believing in failure.

    Sheri Brissenden, Partner, HR

  • Stylized geometric white number 35 on a black background with a fading reflection below.

    The year we turned 35

    In 2024, The Frameworks celebrated 35 years in business – and it got us feeling more than a little nostalgic.

    Charlotte Irwin, Senior Writer and Editor

  • Two smiling young blonde women sitting side by side on a yellow couch in front of sheer curtains. The woman on the left wears a white lace-trimmed blouse, and the woman on the right wears a black top with gold jewelry.

    Me Now: The two Ellies

    “Me now” is our series of women talking to women about being in the creative industries today. Ellie Downs, Senior Account Manager, and Ellie Hennessey, Insights Lead, talk about the joy of variety and why reading widely is vital for coming up with good ideas.

    Ellie Hennessey, Senior Strategist

  • Two smiling women sit side by side indoors in front of a large window overlooking a rooftop patio with plants. The woman on the left wears a brown and blue plaid blouse, and the woman on the right wears a black top.

    Me Now: Margot Kliebhan and Sophie Meadows

    “Me now” is our series of women talking to women about being in the creative industries today. Margot, Account Director, and Sophie, Creative Strategist, talk about being a cheerleader for the team and why we should all apologise less.

    Sophie Meadows, Creative Strategist

  • Me Now: Louise Sheeran and Mayuri Premdjee

    “Me now” is our series of women talking to women about being in the creative industries today. Louise, Content Director, and Mayuri, Account Director, discuss taking inspiration from song lyrics and why listening is so important to agency life.

    Louise Sheeran, Content Director

  • Two women standing next to a concrete pillar, with the woman on the left wearing a bright yellow sweater and the woman on the right wearing a dark patterned long-sleeve shirt.

    Me Now: Charlotte Irwin and Rose Stewart

    Welcome to our series of women talking to women about being in the creative industries today. Rose, Design Director, and Charlotte, Senior Writer and Editor, talk about ruffling feathers with creativity and the value of being yourself.

    Rose Stewart, Design Director

  • Black text reading moments of calm arranged in an upward curve against a solid yellow background.

    The different ways we find moments of calm

    From a short walk outside to a couple of minutes spent learning something new, these are some of the little things we do each day.

    The Frameworks

  • Illustration of a large red briefcase labeled Mental Health First Aid Kit, featuring a white outline of a head with a heart inside, surrounded by three small silhouetted figures.

    Not a debate: mental health support at work is imperative

    Remote working makes it all too easy for employees’ mental health to fly under the radar. Mental Health First Aid could close the awareness gap.

    Ella Pryor

  • White text on a black background reads "We designed welcomed & celebrated" with red underlines beneath "We" and "designed."

    We are The Frameworks

    A year in review: 2022

    The Frameworks

  • Illustration of stylized red figures working on laptops in and around a zigzag-shaped swimming pool, some wearing swim rings.

    The end of office culture? The open talent economy is just the beginning

    Can the open talent economy end office culture? Hasn’t office culture always been about far more than just the office? We certainly think so.

    Sheri Brissenden, Partner, HR

  • Vector illustration of a red horseshoe magnet with two person icons on its poles emitting radiating magnetic field lines on an orange gradient background.

    Interview: the culture of recruitment

    Sheri spoke with Silicon, a UK business technology publication, about the importance of culture in hiring, especially in the context of the “great resignation”. Here’s what she had to say…

    Sheri Brissenden, Partner, HR

  • Lime green line art on a dark background resembling a plastic model kit frame, connecting various project and teamwork icons including a heart, clock, lightbulb, target, flowchart, sticky note board, crossed ruler and pencil, graph, two people communicating, and clapping hands.

    How we build successful long-term client relationships

    We work hard at our client relationships because it leads to excellent project outcomes, award-winning strategy and creativity, and long-term business success.

    James Trowman, Partner and General Manager

  • A minimalist illustration of a seesaw balanced on a white triangular fulcrum, with a black circle resting on the left side and a black triangle on the right against a peach background.

    How internal comms leaders can help firms reap the rewards of flexible working

    Tips for internal comms to consider in order to build a flexible working environment based on trust.

    Sheri Brissenden, Partner, HR

  • Stylized illustration in shades of purple and pink showing a person with blue hair holding their arms crossed horizontally across their torso.

    Why marketers must fight for equality of representation

    As marketers, we have a unique privilege. We can choose to act as a force for good, or we can squander that privilege. We see this play out in the stories we choose to tell on behalf of influential brands – and who we choose to tell them to.

    Louise Sheeran, Content Director

  • Surreal graphic illustration combining elongated and melting objects against a gray background, including a distorted clock, a tree with bees, a laptop, a smartphone, a glass of beer, an orange pencil, tennis balls, and a stretched dachshund dog.

    Remote control: why we may never return to work as we knew it

    If you’d have asked me where I’d be in May of 2020, I'd have told you that I would be celebrating my first year living in the UK and looking forward to revelling in a (mostly) sunny London summer. But plans change, evidently for the whole world.

    Matilda Duffecy

  • Illustration of indoor hobbies and virtual connections, featuring video call screens showing people and a fitness class, potted plants, cooking ingredients with wine, painting supplies, and an open book.

    Upskilling (sort of) in a time of lockdown

    With daily commutes now virtually non-existent and our focus turned to activities much, much closer to home, Frameworkers have taken on (or returned to) all sorts of new interests. Here’s a look at the novel pursuits we’re all enjoying outside of WFH hours.

    Matilda Duffecy