Building resilient businesses
The sheer pace of change can make it difficult for businesses to predict and respond to challenges and turn them into opportunities. So, how can businesses develop resilience? Clive Stevens, Chairman of The Frameworks, offers his insights.
Creating connections through design
Audience interaction is vital for brands looking to improve engagement. Good design elevates storytelling by turning an idea into something people can relate to.
How we build successful long-term client relationships
We work hard at our client relationships because it leads to excellent project outcomes, award-winning strategy and creativity, and long-term business success.
How to succeed at digital transformation: Influence many different people
Changes in human behaviour are at least as important to the success of digital transformation as the change in technology. And you can’t expect anyone to change – or become champions for change – without effective and empathetic communication.
How internal comms leaders can help firms reap the rewards of flexible working
Tips for internal comms to consider in order to build a flexible working environment based on trust.
Reactive Marketing: Why timing is (still) everything
Unlikely associations between seemingly disparate brands can be a stroke of reactive marketing genius.
Why marketers must fight for equality of representation
As marketers, we have a unique privilege. We can choose to act as a force for good, or we can squander that privilege. We see this play out in the stories we choose to tell on behalf of influential brands – and who we choose to tell them to.
Match point: how we created an integrated campaign for Wimbledon and IBM in just two weeks
In the grand scheme of things, two weeks is a very short period of time. It can flash past in what feels like a second, leaving you scratching your head, wondering what you achieved or who you caught up with. But put your mind to it and you really can pack a lot in.